Automotive Management: Navigating the next decade of auto industry transformation
The authors point out the entire business orientated automotive value chain. With regard to the finance perspective the elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry. It can be used as a textbook. Many practitioners might also use it as a guideline in the field of automotive management.
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Strategic Alliances in the Automotive Sector
Strategic Development Potential of the Automotive Industry
The Changing Business Field of the Automotive
The Model of Siemens 135 6 6 5 New Leasing Models in the Area of Electronic Vehicles 136 6 6 5 1 Splitting Battery and Vehicle Leasing 136 6 6 ...
at an Automobile Manufacturer 177 8 4 3 Banking Policy 179 8 5 Instruments Used in Currency Management by Automobile Manufacturers 179 8 ...
Maximizing Shareholder Value in the Automotive Sector
Overige edities - Alles weergeven
ADAC additional areas automobile manufacturers automobile market automotive industry automotive sector Bank battery Better Place brand value Brazil BRIC countries captive financial service Car Packaging car sharing Carsharing CFCs challenges China CO2 emissions costs currency management customers Daimler dealerships drive technologies ecological economic electric vehicles electromobility environmental especially Europe example exchange rate Figure financial service providers finden fleet management foreign currency fuel future German Trade global growth hybrid important increase India individual mobility infrastructure Interbrand Japan leasing and financing major market capitalization market share megacities Mild hybrid million mobility concepts mobility demands models motorization needs offering Online im Internet passenger cars Peugeot population possible potential premium presentation purchase relevant risk Roland Berger Run flat tires Russia Sales development segment shareholder value Source specific subsidiary target tion Toyota Trade & Invest traffic transaction trend value chain Volkswagen Volkswagen Group