Green Fashion RetailJochen Strähle Springer, 18 okt 2016 - 291 pagina's This book focuses on sustainability in fashion retail, which is fast becoming the pivot point of future fashion retail strategies. Chapters in the book provide theoretical and practical insight on how going green may positively influence the strategy of fashion retailers and marketers, who have to react to the changing society and customer needs. Structured in four main parts, and based on distinct research questions, readers will be able to dig deep into the individual levers for possible adaptions. It thus provides a solid understanding on how to integrate green aspects into any fashion retailers business model. |
Inhoudsopgave
| 1 | |
| 7 | |
A Literature Review | 27 |
Production Versus Consumption | 49 |
5 Impact of Sustainable Manufacturing Standards for Retail Brands | 76 |
Potentials and Limitations | 95 |
7 The Second Hand Market for Fashion Products | 118 |
An Alternative to Fast Fashion Consumption | 135 |
What Fashion Retail Can Learn from the UsedCar Industry | 157 |
10 The Value Chain of a Branded Second Hand StorePossible Activities to Be Integrated by a Conventional Fashion Brand | 175 |
Loop Extension of Filippa K | 199 |
12 The Role of Social Media for a Sustainable Consumption | 224 |
13 Potentials of a Fashion fTRACE App | 249 |
Total Transparency at Honestbycom | 269 |
Collaborative Consumption 20 An Alternative to Fast Fashion Consumption | 292 |
Overige edities - Alles bekijken
Veelvoorkomende woorden en zinsdelen
activities Adapted apparel aspects behaviour Birtwistle blogs Botsman business model carbon footprint challenges Choi closed-loop supply chain CLSC collaborative consumption communication company’s concept consumers costs customers disposal ecological economic Ellen MacArthur environment environmental impact ethical example fashion brands fashion companies fashion consumption fashion industry fashion products fashion retailers fashion supply chain fast fashion fibers Filippa K fTRACE Furthermore garments global Green Fashion Hvass innovation labels manufacturing materials Moreover platforms prosumer prosumption purchase decision recycling retail brands Retrieved reuse Reutlingen University reverse logistics second hand clothing second hand market second hand products smartphone social media Springer Springer Science+Business Media Strähle strategy sumer suppliers supply chain management supply chain transparency sustainable clothing sustainable consumption sustainable fashion sustainable products sustainable supply chain technologies textile trends triple bottom line usage used-car users value chain vintage waste