As humanity rushes headlong into a world first served and soon dominated by technology, futurism has become a burning issue for everyone, not just visionaries and geeks. Gerd Leonhard blends humanism with futurism to create manifestos and creative non-fiction that dramatically widens the franchise and audience for near-future exploration. His book - Technology vs Humanity - is a breakthrough work of provocation that alerts the world to the imminent ethical and moral choices we will all have to confront much sooner than expected. A musician and creative by background, Leonhard has spent fifteen years living in the future, applying his insights and practical wisdoms to present-day dilemmas from the erosion of work life to the epidemic of digital obesity that threatens to destroy a generation. Founder of The Futures Agency, Gerd Leonhard travels the world delivering customized advice to enterprise and public organizations of all kinds - helping them to both understand their future choices and discover their 'true future'. Gerd's books and essays are supported by an increasing array of multi-media features, including films and webisodes from his own boutique film studios. Together with the Futures Agency advisory and speaking tours, these media properties constitute a unique quarry of ground-breaking insights for individuals and organizations in transformation. Gerd's other books include The Future of Content, Friction is Fiction and the bestselling The Future of Music. He also contributes a key chapter to The Future of Business, edited by Rohit Talwar. A member of the Royal Society for the Arts (London) as well as the World Future Society, his client list includes Consumers International, YouTube, Nokia, The Guardian, Google, Sony-BMG, Telkom Indonesia, Siemens, RTL, ITV, the BBC, France Telecom, Orange, Deutsche Telekom, MTN, The Financial Times, DDB / TribalDDB, Ogilvy, Omnicom, the European Commission along with many other notable organizations.
Technology Vs. Humanity: The Coming Clash Between Man and Machine